by: Eric J Arnould · Linda Price · George M Zinkhan
Hardcover
ISBN: 978-0-07-253714-7
ISBN-10: 0-07-253714-0
McGraw-Hill/Irwin · 2003
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by: Eric J Arnould · Linda Price · George M ZinkhanHardcover
ISBN: 978-0-07-253714-7 ISBN-10: 0-07-253714-0 McGraw-Hill/Irwin · 2003 |
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| 2003 | Paperback | Consumers |