Selected Cases From Strategic Marketing Management Cases Sixth Edition, University of California At Berkeley Extension X460.2

California

by: David W. Cravens · Jr. Charles W. Lamb · Victoria L. Crittenden

Paperback

ISBN: 978-0-07-236832-1

ISBN-10: 0-07-236832-2

Primis Custom Publ. / McGraw-Hill · 1999