Brand Warfare: 10 Rules for Building the Killer Brand

Building

by: David F. D'Alessandro · Michele Owens

Hardcover

ISBN: 978-0-07-136293-1

ISBN-10: 0-07-136293-2

McGraw-Hill · 2001

See also:
2003Audio CDBrand Warfare: 10 Rules for Building the Killer Brand
2003Audio CassetteBrand Warfare: 10 Rules for Building the Killer Brand
2002PaperbackBrand Warfare: 10 Rules for Building the Killer Brand