by David W. Cravens
Paperback
ISBN: 978-0-07-115161-0
ISBN-10: 0-07-115161-3
McGraw-Hill Publishing Co. · 2002
|
|
by David W. CravensPaperback
ISBN: 978-0-07-115161-0 ISBN-10: 0-07-115161-3 McGraw-Hill Publishing Co. · 2002 |
| See also: | ||
| 2005 | Hardcover | Strategic Marketing (MCGRAW HILL/IRWIN SERIES IN MARKETING) |