Marketing Management: Strategies and Programs (MCGRAW HILL SERIES IN MARKETING)

Management

by: Joseph P. Guiltinan · Gordon W. Paul

Hardcover

ISBN: 978-0-07-048971-4

ISBN-10: 0-07-048971-8

McGraw-Hill College · 1993

See also:
1991HardcoverMarketing management: Strategies and programs (McGraw-Hill series in marketing)
1988HardcoverMarketing management: Strategies and programs (McGraw-Hill series in marketing)
1985HardcoverMarketing management: Strategies and programs (McGraw-Hill series in marketing)
1982HardcoverMarketing management: Strategies and programs (McGraw-Hill series in marketing)