by: Kevin J. Clancy · Robert S. Shulman
Hardcover
ISBN: 978-0-07-011124-0
ISBN-10: 0-07-011124-3
McGraw-Hill · 1993
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by: Kevin J. Clancy · Robert S. ShulmanHardcover
ISBN: 978-0-07-011124-0 ISBN-10: 0-07-011124-3 McGraw-Hill · 1993 |
| See also (possibly by other authors): | ||
| 1995 | Paperback | Marketing Myths That Are Killing Business: The Cure for Death Wish Marketing |