Strategic Marketing Channel Management (McGraw-Hill Series in Marketing)
by:
Donald J. Bowersox
·
M. Bixby Cooper
Hardcover
details (
USA
).
ISBN: 978-0-07-006757-8
ISBN-10: 0-07-006757-0
McGraw-Hill College
· 1992
See also:
1992
Paperback
Strategic Marketing Channel Management