Allyn and Bacon · MCB Publications Ltd
| title | ISBN-13 (ISBN-10) | year of publica- tion | other author(s) |
|---|---|---|---|
| International Advertising Strategy | 978-0-905440-55-2 (0-905440-55-2) | 1977 | etc. |
| Management of International Advertising: A Marketing Approach | 978-0-205-07988-9 (0-205-07988-1) | 1983 | D.M. Peebles |
J.K · J R · John K., Jr. Ryans · John K. Ryans Jr. · K. R.