| title | ISBN-13 (ISBN-10) | year of publica- tion | other author(s) |
|---|---|---|---|
| Understanding Consumer Decision Making: The Means-end Approach To Marketing and Advertising Strategy | 978-0-8058-1731-7 (0-8058-1731-X) | 2001 | Jerry C. Olson |
J.R. · J. Reynolds · T.J. · T. J. Reynolds · T.R. · Thomas J. · Thomas R.