Harvard Business School Press · McGraw-Hill
| title | ISBN-13 | year of publica- tion | other author(s) |
|---|---|---|---|
| Innovation in Marketing | 978-0-07-037377-8 | 1962 | |
| Marketing for Business Growth | 978-0-07-037415-7 | 1974 | |
| Marketing Imagination | 978-5-556-36539-1 | 1996 | |
| Marketing Myopia | 978-1-4221-2601-1 | 2008 | |
| Ted Levitt on Marketing | 978-1-4221-0206-0 | 2006 | Ted Levitt |
| The Marketing Imagination | 978-0-02-919180-4 | 1986 | |
| The Marketing Imagination | 978-0-02-918840-8 | 1983 | |
| Thinking About Management | 978-0-684-86399-3 | 1998 | |
| Thinking about Management | 978-0-02-918605-3 | 1990 | |