S.M. · Sean Mahoney · Sean Meyn · Shane Mooney · Shona Main · Sian Mooney
Campus Verlag · Harvard Business School Press · John Wiley & Sons
| title | ISBN-13 (ISBN-10) | year of publica- tion | other author(s) | |
|---|---|---|---|---|
| Beyond Traditional Marketing: Innovations in Marketing Practice | 978-0-470-01146-1 (0-470-01146-7) | 2005 | Kamran Kashani · JeanPierre Jeannet · Jacques Horovitz · Adrian Ryans · Dominique Turpin · John Walsh | |
| Simply Better. Dem Wettbewerb die entscheidende Nasenlänge voraus | 978-3-593-37807-7 (3-593-37807-8) | 2005 | Patrick Barwise · Seán Meehan | |
| Simply Better: Winning and Keeping Customers by Delivering What Matters Most | 978-0-87584-398-8 (0-87584-398-0) | 2004 | Patrick Barwise |