J Parsons · L.P. · Leonard Parsons
| title | ISBN-13 (ISBN-10) | year of publica- tion | other author(s) |
|---|---|---|---|
| Basic Marketing Management | 978-0-471-35392-8 (0-471-35392-2) | 2000 | Douglas J. Dalrymple |
| Marketing Management - Text and Cases | 978-0-471-33238-1 (0-471-33238-0) | 2000 | " |
| Market Response Models: Econometric and Time Series Analysis | 978-1-4020-7368-7 (1-4020-7368-2) | 2003 | Dominique M. Hanssens · Randall L. Schultz |