Kai Howaldt

K. Held

Palgrave Macmillan

titleISBN-13
(ISBN-10)
year of publica-
tion
other author(s)
Moment of Truth: Redefining the CEO's Brand Management Agenda978-1-4039-9896-5
(1-4039-9896-5)
2006Andreas Bauer · Bjoern Bloching · Alan Mitchell

Kai Hudetz