| title | media type | ISBN-13 | year of publica- tion | other author(s) |
|---|---|---|---|---|
| Bundle: Essentials of Marketing, 7th + Ad Age on Campus Printed Access Card | Paperback | 978-1-133-26341-8 | 2011 | Charles W. Lamb · Carl McDaniel |
| Bundle: Essentials of Marketing, 7th + CengageNOW on Blackboard Printed Access Card | " | 978-1-133-50001-8 | 2011 | Charles W. Lamb · Carl McDaniel |
| Bundle: Essentials of Marketing, 7th + Marketing CourseMate with eBook and Career Transitions Printed Access Card | " | 978-1-133-07250-8 | 2011 | Charles W. Lamb · Carl McDaniel |
| Bundle: Essentials of Marketing, 7th + WebTutorTM on WebCTTM Printed Access Card | " | 978-1-133-50002-5 | 2011 | Charles W. Lamb · Carl McDaniel |
| Bundle: MKTG , 5th + 4LTR Press Print Option Sticker | " | 978-1-111-70916-7 | 2011 | Charles W. Lamb · Carl McDaniel |
| Bundle: MKTG , 5th + Ad Age on Campus Printed Access Card | " | 978-1-133-26257-2 | 2011 | Charles W. Lamb · Carl McDaniel |
| Bundle: MKTG , 5th + Cengage-Hosted WebTutorTM Printed Access Card | " | 978-1-133-26317-3 | 2011 | Charles W. Lamb · Carl McDaniel |
| Bundle: MKTG , 5th + Music 2 Go Printed Access Card | " | 978-1-111-98140-2 | 2011 | Charles W. Lamb · Carl McDaniel |
| Bundle: MKTG , 5th + WebTutorTM on Blackboard Printed Access Card | " | 978-1-133-16623-8 | 2011 | Charles W. Lamb · Carl McDaniel |
| Bundle: MKTG , 5th + WebTutorTM on WebCTTM Printed Access Card | " | 978-1-133-29183-1 | 2011 | Charles W. Lamb · Carl McDaniel |
| Bundle: MKTG 9 + Online, 1 term Printed Access Card + Cengage Learning Write Experience 2.0 Powered by MyAccess, 1 term Printed Access Card | " | 978-1-337-14415-5 | 2015 | Charles W. Lamb · Carl McDaniel |
| Bundle: MKTG, 9th + LMS Integrated MKTG Online, 1 term Printed Access Card | " | 978-1-305-78464-2 | 2015 | Charles W. Lamb · Carl McDaniel |
| Bundle: MKTG, 10th + MKTG Online, 1 term Printed Access Card + LMS Integrated for Cengage Learning Write Experience 2.0 Powered by MyAccess, 1 term Printed Access | CD-ROM | 978-1-337-59472-1 | 2016 | Charles W. Lamb · Carl McDaniel |
| Bundle: MKTG, 11th + MKTG Online, 1 term Printed Access Card + LMS Integrated Sticker for MKTG Online | Paperback | 978-1-337-57682-6 | 2017 | Charles W. Lamb · Carl McDaniel |
| Bundle: MKTG (with Online 1 term Printed Access Card), 9th + Advertising Age: The Principles of Advertising and Marketing Communication at Work | " | 978-1-305-78054-5 | 2015 | Charles W. Lamb · Carl McDaniel |
| Bundle: Sales Management: Building Customer Relationships and Partnerships + Blackboard/WebCT Generic Student Printed Access Card | Hardcover | 978-0-324-61848-8 | 2008 | Rolph E. Anderson · Rajiv Mehta · Barry J. Babin |
| Cases, Marketing Activities, and Team Projects | Paperback | 978-0-538-87013-9 | 1997 | Charles W. Lamb · Carl McDaniel |
| Cengage Learning NewsNow Instant Access Code for Lamb/Hair/McDaniel's MKTG 3.0 2009 Edition | CD-ROM | 978-1-111-47350-1 | 2010 | Charles W. Lamb · Carl McDaniel |
| CengageNOW on Blackboard Instant Access Code for Lamb/Hair/McDaniel's Essentials of Marketing | " | 978-1-111-72561-7 | 2011 | Charles W. Lamb · Carl McDaniel |
| CengageNOW on Blackboard Instant Access Code for Lamb/Hair/McDaniel's Essentials of Marketing | " | 978-0-324-58429-5 | 2008 | Charles W. Lamb · Carl McDaniel |
| CengageNOW on Blackboard Instant Access for Lamb/Hair/McDaniel's Marketing, 9th | " | 978-0-324-65086-0 | 2007 | Charles W. Lamb · Carl McDaniel |
| CengageNOW on Blackboard Printed Access Card for Lamb/Hair/McDaniel's Essentials of Marketing, 7th | Printed Access Code | 978-1-111-72560-0 | 2011 | Charles W. Lamb · Carl McDaniel |
| CengageNOW on WebCTTM Printed Access Card for Lamb/Hair/McDaniel's Essentials of Marketing, 6th | " | 978-0-324-58428-8 | 2008 | Charles W. Lamb · Carl McDaniel |
| CengageNOW Printed Access Card for Lamb/Hair/McDaniel's Essentials of Marketing, 7th | " | 978-1-111-57236-5 | 2011 | Charles W. Lamb · Carl McDaniel |
| CengageNOW Printed Access Card for Lamb/Hair/McDaniel's MKTG, 7th | " | 978-1-285-09381-9 | 2013 | Charles W. Lamb · Carl McDaniel |
| CengageNOW with eBook on Blackboard, 1 term Printed Access Card for Lamb/Hair/McDaniel's MKTG, 7th | " | 978-1-285-09297-3 | 2013 | Charles W. Lamb · Carl McDaniel |
| CengageNOW with eBook on Blackboard Instant Access Code for Lamb/Hair/McDaniel's MKTG | CD-ROM | 978-1-285-09299-7 | 2013 | Charles W. Lamb · Carl McDaniel |
| CourseMate with Career Transitions 2.0 Printed Access Card for Lamb/Hair/McDaniel's MKTG, 7th | Printed Access Code | 978-1-285-09252-2 | 2013 | Charles W. Lamb · Carl McDaniel |
| Essentials of Marketing | Loose Leaf | 978-1-285-14224-1 | 2012 | Charles W. Lamb · Carl McDaniel |
| Essentials of Marketing | Paperback | 978-0-538-47834-2 | 2011 | Charles W. Lamb · Carl McDaniel |
| Essentials of Marketing | " | 978-0-324-65620-6 | 2008 | Charles W. Lamb · Carl McDaniel |
| Essentials of Marketing | " | 978-0-324-31664-3 | 2005 | Charles W. Lamb · Carl McDaniel |
| Essentials of Marketing | " | 978-0-324-28292-4 | 2004 | Charles W. Lamb · Carl McDaniel |
| Essentials of Marketing | Hardcover | 978-0-538-87926-2 | 1998 | Charles W. Lamb · Carl McDaniel |
| Essentials of Marketing | Paperback | 978-1-133-36367-5 | Charles W. Lamb · Carl McDaniel | |
| Essentials of Marketing Research | " | 978-0-07-122028-6 | 2010 | Mary Wolfinbarger · Robert P. Bush · David J. Ortinau |
| Grademaker Study Guide and Workbook to accompany Essentials of Marketing | " | 978-0-324-11391-4 | 2001 | Charles W. Lamb · Carl McDaniel |
| Grade Maker Study Guide: Marketing | " | 978-0-538-87012-2 | 1997 | Charles W. Lamb · Carl McDaniel |
| Grademaker Study Guide to accompany Marketing, 5e | " | 978-0-324-01440-2 | 1999 | Charles W. Lamb · Carl McDaniel |
| Grademaker Study Guide to accompany Marketing | " | 978-0-324-18832-5 | 2003 | Charles W. Lamb · Carl McDaniel |
| LMS Integrated MKTG Online, 1 term Printed Access Card | Printed Access Code | 978-1-337-11727-2 | 2017 | Charles W. Lamb · Carl McDaniel |
| Marketing | Hardcover | 978-1-111-82164-7 | 2012 | Charles W. Lamb · Carl McDaniel |
| Marketing | " | 978-1-4390-3942-7 | 2010 | Charles W. Lamb · Carl McDaniel |
| Marketing | " | 978-0-324-59109-5 | 2008 | Charles W. Lamb · Carl McDaniel |
| Marketing | " | 978-0-324-36208-4 | 2007 | Charles W. Lamb · Carl McDaniel |
| Marketing | " | 978-0-324-22155-8 | 2005 | Charles W. Lamb · Carl McDaniel |
| Marketing | " | 978-0-324-14798-8 | 2003 | Charles W. Lamb · Carl McDaniel |
| Marketing | " | 978-0-538-87011-5 | 1997 | Charles Lamb · Carl McDaniel |
| Marketing CourseMate with eBook and Career Transitions Printed Access Card for Lamb/Hair/McDaniel's Essentials of Marketing, 7th | Printed Access Code | 978-1-111-30232-0 | 2011 | Charles W. Lamb · Carl McDaniel |
| Marketing Research | Paperback | 978-0-07-127010-6 | 2008 | |
| Marketing Research, European Edition | " | 978-0-07-711706-1 | 2009 | Eric Shiu · Robert P. Bush · David J. Ortinau |
| MindTap Instant Access for Lamb/Hair/McDaniel's MKTG | CD-ROM | 978-1-133-35414-7 | 2011 | Charles W. Lamb · Carl McDaniel |
| MindTap Marketing, 1 Term Printed Access Card for Lamb/Hair/Mcdaniel 's MKTG12 | Printed Access Code | 978-1-337-91227-3 | 2017 | Charles W. Lamb · Carl McDaniel |
| MindTap Marketing Instant Access for Lamb/Hair/McDaniel's MKTG 7 | CD-ROM | 978-1-285-51386-7 | 2013 | Charles W. Lamb · Carl McDaniel |
| MindTap Marketing Printed Access Card for Lamb/Hair/McDaniel's MKTG 7 | Printed Access Code | 978-1-285-51578-6 | 2013 | Charles W. Lamb · Carl McDaniel |
| MKGT with Engagement Tracker Instant Access Code | CD-ROM | 978-0-8400-5071-7 | 2010 | Charles W. Lamb · Carl McDaniel |
| MKTG 2.0, 2008 - 2009 Student Edition | Paperback | 978-0-324-65980-1 | 2008 | Charles W. Lamb · Carl McDaniel |
| MKTG 3.0 2009 Edition | " | 978-0-324-78928-7 | 2009 | Charles W. Lamb · Carl McDaniel |
| MKTG 4 | " | 978-0-538-46824-4 | 2010 | Charles W. Lamb · Carl McDaniel |
| MKTG 5 | " | 978-1-111-52809-6 | 2011 | Charles W. Lamb · Carl McDaniel |
| MKTG6 | " | 978-1-133-19011-0 | 2012 | Charles W. Lamb · Carl McDaniel |
| MKTG 7 | " | 978-1-285-09186-0 | 2013 | Charles W. Lamb · Carl McDaniel |
| MKTG 8 | " | 978-1-285-43262-5 | 2014 | Charles W. Lamb · Carl McDaniel |
| MKTG 9 (with Online, 1 term Printed Access Card) | " | 978-1-285-86016-9 | 2015 | Charles W. Lamb · Carl McDaniel |
| MKTG | " | 978-0-357-12780-3 | 2020 | Charles W. Lamb · Carl McDaniel |
| MKTG | " | 978-1-337-40758-8 | 2018 | Charles W. Lamb · Carl McDaniel |
| MKTG | " | 978-1-337-40759-5 | 2018 | Charles W. Lamb · Carl McDaniel |
| MKTG | " | 978-1-305-63179-3 | 2016 | Charles W. Lamb · Carl McDaniel |
| MKTG | " | 978-0-324-54814-3 | 2007 | Charles W. Lamb · Carl McDaniel |
| MKTG Online, 1 term Printed Access Card for Lamb/Hair/McDaniel's MKTG 11 | Printed Access Code | 978-1-337-11721-0 | 2017 | Charles W. Lamb · Carl McDaniel |
| MKTG (with MKTG Online, 1 term Printed Access Card) | Paperback | 978-1-337-11680-0 | 2017 | Charles W. Lamb · Carl McDaniel |
| MKTG (with MKTG Online, 1 term Printed Access Card) | " | 978-1-305-63182-3 | 2016 | Charles W. Lamb · Carl McDaniel |
| Print Option: MKTG 9 + Online, 1 term Printed Access Card | " | 978-1-337-14489-6 | 2015 | Charles W. Lamb · Carl McDaniel |
| Print Option: MKTG, 10th | " | 978-1-337-14842-9 | 2016 | Charles W. Lamb · Carl McDaniel |
| Sales Management: Building Customer Relationships and Partnerships | Hardcover | 978-0-618-72101-6 | 2008 | Rolph E. Anderson · Rajiv Mehta · Barry J. Babin |
| Study Guide for Essentials of Marketing | Paperback | 978-0-538-89125-7 | 1998 | Charles W. Lamb · Carl McDaniel |
| WebTutor™ on Blackboard Instant Access Code for Lamb/Hair/McDaniel's Essentials of Marketing | CD-ROM | 978-1-111-47532-1 | 2010 | Charles W. Lamb · Carl McDaniel |
| WebTutorTM Advantage on Blackboard Instant Access Code for Lamb/Hair/McDaniel's MKTG | " | 978-0-324-56961-2 | 2007 | Charles W. Lamb · Carl McDaniel |
| WebTutorTM on Blackboard, 1 term Printed Access Card for Lamb/Hair/McDaniel's Essentials of Marketing, 7th | Printed Access Code | 978-1-111-47990-9 | 2011 | Charles W. Lamb · Carl McDaniel |
| WebTutorTM on LMS with eBook on Gateway Instant Access Code for Lamb/Hair/McDaniel's MKTG | CD-ROM | 978-1-133-96147-5 | 2012 | Charles W. Lamb · Carl McDaniel |
| WebTutorTM on WebCTTM, 1 term Printed Access Card for Lamb/Hair/McDaniel's Essentials of Marketing, 7th | Printed Access Code | 978-1-111-47975-6 | 2011 | Charles W. Lamb · Carl McDaniel |
| WebTutorTM on WebCTTM Instant Access Code for Lamb/Hair/McDaniel's MKTG 2007 Edition | CD-ROM | 978-0-324-57881-2 | 2007 | Charles W. Lamb · Carl McDaniel |
| WebTutorTM on WebCTTM Printed Access Card for Lamb/Hair/McDaniel's Essentials of Marketing, 6th | Printed Access Code | 978-1-111-47535-2 | 2010 | Charles W. Lamb · Carl McDaniel |
J. F. · J. H. · J. Hair · Joe F. Hair, Carl McDaniel Charles W. Lamb · Joe F. Hair Jr. · Joe H. · Joe Hair
Cengage Learning · HOUGHTON MIFFLIN · McGraw-Hill · South-Western College Publications