Jacquelyn S. Thomas

Harvard Business School Press

titleISBN-13
(ISBN-10)
year of publica-
tion
other author(s)
Customer Equity: Building and Managing Relationships As Valuable Assets978-0-87584-764-1
(0-87584-764-1)
2001Robert C. Blattberg · Gary Getz

J.S. · J. Thomas · S. Thomas

Jacquelyn Schachter