B Newman · Bruce Newman · Dr. Bruce I. Newman
| title | ISBN-13 (ISBN-10) | year of publica- tion | other author(s) |
|---|---|---|---|
| Customer Behavior: A Managerial Perspective | 978-0-03-034336-0 (0-03-034336-4) | 2003 | Jagdesh N. Sheth · Banwari Mittal |
| The Marketing of the President: Political Marketing as Campaign Strategy | 978-0-8039-5138-9 (0-8039-5138-8) | 1993 | |