Consumer Behaviour: AND Essentials of Marketing Research: A European Perspective

Essentials

by: Michael R. Solomon · Gary Bamossy · Soren Askegaard · Margaret K. Hogg · Tony Proctor

Financial Times/ Prentice Hall · 2006

Ppb.

ISBN: 978-1-4058-5436-8

ISBN-10: 1-4058-5436-7