Principles of Marketing: WITH Marketing Strategy and Competitive Positioning (3rd Revised Edition) AND Onekey Blackboard Access Card

by: Philip Kotler · Prof Veronica Wong · Prof John Saunders · Gary Armstrong · Prof Graham Hooley · Prof Nigel F. Piercy

Financial Times/ Prentice Hall · 2005

Ppb.

details (UK).

details (USA).

details (Germany).

details (France).

ISBN: 978-1-4058-3706-4

ISBN-10: 1-4058-3706-3