Strategic Marketing for Nonprofit Organizations

by: Philip Kotler · Alan R. Andreasen

Prentice Hall · 1991

Hardcover

ISBN: 978-0-13-851932-2

ISBN-10: 0-13-851932-3

See also:
2002TaschenbuchStrategic Marketing for Nonprofit Organizations
1995HardcoverStrategic Marketing for NonProfit Organizations (5th Edition)