Principles of Marketing: An Asian Perspective

Principles

by: Philip Kotler · Gary Armstrong · Swee Hoon Ang · Siew Meng Leong · Chin Tiong Tan · David K. Tse

Prentice Hall · 2005

Ppb.

ISBN: 978-0-13-123439-0

ISBN-10: 0-13-123439-0