Advertising. Principles and Practice

Principles

by: William Wells · John Burnett · Sandra Moriarty

Prentice Hall · 2002

Taschenbuch

details (UK).

details (Germany).

details (France).

ISBN: 978-0-13-120206-1

ISBN-10: 0-13-120206-5
See also:
2005TaschenbuchAdvertising. Principles and Practice
1999HardcoverAdvertising: Principles and Practice
1991HardcoverAdvertising: Principles and Practice
1989HardcoverAdvertising Principles and Practice
1989PaperbackAdvertising: Principles and Practice