by Kevin Lane Keller
Prentice Hall · 1997
Hardcover
ISBN: 978-0-13-120115-6
ISBN-10: 0-13-120115-8
| See also: | ||
| 2003 | Hardcover | Strategic Brand Management: Building, Measuring, and Managing Brand Equity |
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by Kevin Lane KellerPrentice Hall · 1997 Hardcover ISBN: 978-0-13-120115-6 ISBN-10: 0-13-120115-8 |
